F&B News

Special show presents top innovations at Anuga 2007

EH staff - Mumbai

For five days in October, F&B will be the focus of attention at the Cologne exhibition centre. From October 13-17, 2007, more than 6,000 suppliers from around 100 countries will be presenting their products to trade visitors from all over the world. Innovations and new marketing concepts will be among the key topics at the world's leading food fair. Market researchers and trend scouts are assisting companies in analysing consumers' current preferences. AC Nielsen is conducting an international survey called 'What's hot around the globe,' which also provides information on trends in individual regions. The results show that healthy nutrition, freshness and convenience are among the key concepts in today's food industry. An overview of the new products at Anuga will be offered by the TASTE special show, which will display innovations from the fair that have been selected by a panel of experts. Freshness, "healthy" added value and convenience are the main selling points in the food industry.

The global food and beverage industry grew by four per cent between mid-2005 and mid-2006. In its study, the international market research institute A C Nielsen was also able to identify global consumer trends that helped to spur growth in certain categories. Freshness, 'healthy' added value and convenience are the main selling points in the food industry.