30 Minute Interview

'We are currently designing an expansion model'

Promoting InnVogue Hospitality as a one-stop-shop for hoteliers, Sachin Maini, its assistant general manager in India, shares his company's vision with Sanjeev Bhar.

Sachin Maini, Assistant General Manager

What are the products that you offer?

InnVogue Hospitality is a full-service hospitality company that caters to hotel owners' service requirements. Our model is based on the premise of enhancing property value with full-service, extended stay premium services and amenities.

We offer products like case goods, seating, bedding and windows, artwork and mirror, carpets, wall vinyl, door hardware, lighting and bathroom accessories. We will render services in construction supervision, layout and construction planning, architectural drawing, installation, design (interior and exterior), purchasing, etc.

What is your marketing strategy?

With a branch office in New Delhi, InnVogue Hospitality currently has strategic relationships with 37 hospitality vendors who are authorised to execute services on our behalf in India.

What will be the overall investment?

We are not at liberty to share our investment and marketing strategy at the moment. Right now we have 10 dealers in India and would look at having partnerships to help achieve our strategic plan. InnVogue Hospitality is currently designing an expansion model and expects significant growth in Mumbai, Chennai, Gujarat and Kolkata over the next nine months.

Are you planning to increase your dealer network in India?

Yes, we plan to expand our dealer network throughout India in a big way following the Express HospitalityWorld show in Hyderabad. The executive management team is originally from India and our plan would be to bring our advanced systems, services and products here to create employment opportunities and premium services. Those who are interested in participating in our Business Partnership Program can reach us with desired request.

What is your target for sale in 2007-08?

Although we have had positive conversations with key hospitality executives and purchasing agents over the last several months it is difficult to project what our sales would be.