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30 minute interview
'We plan to add another 1500-2000 rooms to our portfolio by 2010'
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Suresh Kumar
President of Fortune Park Hotels
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Suresh Kumar, the newly-elected president of Fortune
Park Hotels talks to Praveen K Singh about the expansion plans of the
Fortune chain.
Do you see Fortune's progress in the booming hospitality
business?
We might say that it's a 'boom time' in the hospitality sector, with India continuing
to be a popular destination. Fortune sees itself as a part of a very important
segment of the hospitality sector and will certainly be contributing to its
growth. India has a deficit of 80,000 rooms, however around 30,000 rooms will
be added with introduction of new hotels. We are also planning to add another
1500 - 2000 rooms to its portfolio by 2010.
How is Fortune combating the challenge of rising land costs?
Land availability continues to be the major hurdle in this present scenario.
However, the government appears to have taken note of the need to make land
available at affordable prices across the country, to fuel growth in tourism.
The Fortune chain expects to double its capacity in the next two years by adding
least 50 more hotels by the year 2010.
What, according to you, are the critical issues confronting
the Indian hospitality industry?
Infrastructure remains the most critical issue faced by industry. It is heartening
that we will be able to boast of world-class airports in the key gateway cities
of New Delhi and Mumbai by 2010, the open skies policy of the government should
bring in the adequate arrivals for a country of our size. However, the most
critical issue of accommodation needs to be addressed. In addition to the cost
of land, other important issues that need to be addressed are licences related
procedures, which can be resolved through 'single window clearances'.
How do you differentiate, first class branded chains, as
against the standalone hotels in India?
A branded first class hotel is usually known by its standardised features and
uniformity across the chain. Customers, who travel within a chain, tend to become
familiar with these features, resulting in high comfort levels. A 'standalone
hotel' on the other hand, has to reinvent itself, and offer new and unique features,
to make a mark in ever evolving markets.
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