F&B News

The Taco Maker enters India

Set to have 500 outlets in three years

Praveen K Singh - New Delhi

The Taco Maker, the Mexican Quick Service Restaurant (QSR), has set its foot in India with its first three outlets in Delhi. The fast food chain plans to open at least 500 franchise outlets in next three years.

Harmanjit Singh of H K Hospitality, master franchise for The Taco Maker in India, says, "We are firmly seated as a leader in the Mexican QSR segment of an international franchise system worldwide. The Taco Maker is known for its fresh, high quality, low calorie and flavorsome Mexican fast food that will suit the Indian palate."

Its next target is Mumbai followed by B-category cities. "Our offerings include the Crisp Tacos to filling Burritos and Enchiladas, moving over to the perfect amigo treat of Nachos & Salsa to crispy fries." explains Ravish Mehra, director of H K Hospitality.

The company also holds master franchise rights of the US-based bakery chain Cinnabon, and the American coffee brand Barnie's Coffee and Tea Co. "We will launch the first Cinnabon store in India this year, and the first Barnie's outlet in Noida has already had a soft launch," informs Mehra.

According to industry sources, the other international brands, which are coming to India includes Pita Pazzaz, Candy Bouquet, Carvel Ice Cream, Pizzas Of 8, Cinnamonster, Java Jo'z, Jumpin' Juice & Java, Big Apple Bagels, Maui Wowi Hawaiian, Jollibee, Blimpie, Chesters, Figaro Pizza and Hungry Howie's Pizza. All these companies are seeking master franchisees in India.